Leveraging Analytics to Optimize Your Top-of-Funnel Hiring Strategies

Suzi Mirchel, Training and Learning Specialist, Phenom, and,

Dan Eggimann, Director, Product Management, Phenom

From career site traffic to campaign engagement, recruiters and talent acquisition teams have plenty of data at their fingertips. But how can you turn those metrics into action to optimize the candidate experience?

Join Phenoms Suzi Mirchel, Training and Learning Specialist, and Dan Eggimann, Director, Product Management, as they review key metrics every TA pro should track — including SEO, traffic sources, website engagement, and chatbot interactions — and practical ways they can be leveraged to make informed decisions and improve your hiring strategies.